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Brand Storytelling

High quality product and branding images are extremely important in this current reality as people shift their focus from in person to online shopping. Consumers are also focusing on who the human is behind the brand, so content creation is not just about inventory;  it is about all aspects of the business and selected personal items of the business owner.

Outsourcing for creative content is simple and easy even during a pandemic and extremely cost effective as most branding/product packages are customized based on your business needs. Working alongside business owners to develop unique creative content that tells their story while increasing their presence on social media and providing the foundation for strong websites is one of my passions.

"A Picture is Worth a Thousand Words"

That’s the old saying, but when it comes to telling your brand’s story and being successful in the ecommerce world this catchphrase is right on the money.

Recent studies discovered that consumers only retained 10% of information from audio sources; but retained 65% of the information from visual sources.

The top 5 things photography does for your brand is:

  • Tells your story & connects with your target audience
  • Is your 24/7 salesperson
  • Provides engaging content to turn viewers into consumers
  • Increases website SEO
  • Provides a shareable advertising resource
vegan wraps on cutting board with potato salad in branding food photography by marketing photography heather doughty photography

Where Should I Start ?

Professional Portfolio sessions begin at $60.00

Packages begin at $ 335.00

All branding/marketing collaborations begin with a partnership building, information gathering session. We will go through what your goals are; review market data and develop a strategic game plan to target specific growth avenues.

Our work sessions can include :

  • Corporate/team/professional headshots
  • Meet the maker/behind the scenes
  • Product images
  • Creative content for product landing pages
  • On-Site – workshop, service images

I have created a Tips & Tricks Guidebook for clients to help focus our attention on realizing your goals.

lavender lemonade ice cream with lemons in a white bowl for central smith creamery food product photography by heather doughty photography
beef chili in cast iron frying pan with garden salad from thats a wrap catering in peterborough ontario by ontario food photographer heather doughty photography
female banker headshot by ontario headshot photographer heather doughty photography
green yarn, aqua knitting yarn, yarn skeins by peterborough product photographer heather doughty photography
product photographer, branding photographer, Peterborough photographer
portfolio photographer, branding photographer, Peterborough photographer
millenial corporate headshot with a guy in a blue suit for a lawyer by peterborough photographer heather doughty photography
watermelon sherbet with organic watermelon slices on wood in summer by food photographer heather doughty photography
dan joyce clothing store in peterborough ontario branding photoshoot by peterborough branding photographer heather doughty photography
chicken salad over garden salad with vegetables and carrots by food photographer heather doughty photography
indigenous female businesswoman in branding shoot by ontario branding photographer heather doughty photography
headshot photographer, corporate photographer, Peterborough photographer, retirement photographer
male corporate headshot in business casual by peterborough headshot photographer heather doughty photography
comfort food ham and cheese quiche just out of the oven being held by ovenmittens by peterborough food photographer heather doughty photography
company photographer, branding photographer, Peterborough photographer